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A New Scene

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And it’s an exciting one.

Over time, I think we have made a little name for ourself, for carrying dainty dresses made with chiffon and in pleats. For more than once, I get customers walking in, telling me they were referred here by their friends, when they said they need a pretty dress in flowy soft fabric.

That was a pat-on-the-back achievement unlocked.

And now I want to break new grounds.

It has been an exciting time for the past couple of months and I think I have made my customers’ hearts skipped many more beats when I presented the new designs.

There are new fabric, new captivating details, new colours, new textures and new experience. From visualising the designs to having found exactly what I had in mind, it really took me sometime.

Good things are really worth the time taken.

 

And I feel so fulfilling to see the happy faces in the shop, looking, touching, browsing, trying the new designs and bagged home their prized purchases.

Coming up in the following months, for ladies who love dresses, you will see new designs in different material and textures.

First to debut was The Meadow Dress.
Made of polyester blend, fun details with buttons, conceal back zip and more tucked in at the waist.

 

Eva Embroidery & Texture Dress is the first among the many upcoming dresses with unique prints and textures. I brought in a good range of sizes for more shopping options and thank you very much for liking it.

 

I hear your feedback about lack of bottom pieces in the shop. Mini Patch Pocket Skirt is the latest kid on the block and I promise you I will bring in more interesting matching bottom pieces for the top pieces you have bought from us.

 

Mini Patch Pocket Skirt is not just an ordinary skirt but come lined with a pair of mini shorts. This is highly recommended to ladies who want to attempt shorter skirt length but have reservation about carrying it.

I have also brought in very fun-loving blouses like The Kitty Bow Blouse and The Vintage Buttons Blouse made with very comfy cotton.

New In: The Kitty Bow Blouse. Now available in store.

A post shared by Queenbels (since 2009) (@queenbels) on

 

The multi-colour buttons at the back of The Vintage Buttons Blouse is such a trait of the 60s/70s fashion. There is always something special about the fashion trend during those times that is worth bringing back.

 

And of course not forgetting our very well love handsew kisslock products. I have opened the first batch of pre-orders last month and it is also the first pre-order for the year. Thank you so much for loving this product that is entirely produced by Queenbels. I am in the progress of working on a new shape that I hope can make it in time for our seventh birthday celebration edition. I am still searching for the fabric print and fingers crossed that I find what I have in mind soon.

Handsew with Love

 

There are so many things that I want to do for Queenbels. I have been relooking at the mix of merchandises in the shop. Because of the space constraint, I have been putting on hold some products that I know you ladies will love. I think I have found a way to work around the space constraint.

The first quarter of the year has come and gone. This year seems to be a rather different year. I see new faces. I see new shopping patterns. There are new expectations. We have been in business for six years. Each time I see a new face or repeated faces in the shop, I always ask myself why would people come all the way to buy clothes from Queenbels. Sometimes I ask, I get answers, real answers that I don’t even get from people that I talk to almost everyday. I asked because I want to make the magic work even better so that I can continue to bring the best into the shop. Thank you very much for giving me the most earnest answers, not patronizing and definitely very useful. I conclude that it’s important to ask the right person for advice. Ask the wrong person and they will make you work things in their personal favour and not give a heck if it’s going to lead you into a dead end alley.

Maybe it will surprise you. People I talk to almost everyday and gotten familiar with, are the most harsh when there’s a slightest slip up and borders at calling me stupid when things are not in the order they want. I remind myself constantly, a customer is afterall, a customer.

Be it nice or not, difficult or not, I treasure every single customer.

Customers who have been buying from Queenbels long enough know that I always give back to customers during festive seasons or special occasions. It’s my way, and the only appropriate way, to express my appreciation and thankfulness for the support and kindness given to Queenbels. I don’t earn the money and forget about you once you leave the shop. I always appreciate the fact that you awesome people actually choose to buy from Queenbels among so many fashion boutiques in Singapore. I hope customers are able to feel my appreciation for their support.

Thank you so much for supporting Queenbels and staying with us. I will be back soon to share more shoppe updates.

Cheers,
Shirley

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